dc.description.abstract |
In the Sri Lankan context, the publicly available research has not addressed precisely the relationship
between green attributes and revisiting intentions so far. Therefore, this research mainly aimed to study
the impact of Sri Lankan hotels’ green attributes on tourists’ revisiting intention. Besides how these
said attributes affect overall satisfaction, and mediation role of tourists’ overall satisfaction on revisiting
intention was also investigated. The present research is a positivistic study, and a survey was conducted
based on a convenience sample selected from foreign and local tourists who had experience in hotels
offered green attributes. The data were analyzed by two path models using AMOS 23. Findings show
that some of the green attributes positively impact revisiting intentions, and some of the green attributes
positively impact overall satisfaction. Furthermore, the overall satisfaction mediates the relationship
between organic foods and revisiting, and also the relationship between water-saving attributes and
revisiting intentions. These findings will help academics understand the theoretical relationships and
for hoteliers to launch innovative and profitable green practices. |
en_US |